Market Mapping — Buy-and-Build Services Roll-Up

Roll-ups live or die on two questions the data room can't answer: is the market actually fragmented in a way that rewards consolidation, and are the tuck-in targets genuinely integrable? Before committing to a platform in a fragmented B2B services category, the fund wanted operators who knew the sub-sector's real structure — not just what the pitch deck asserted.

Client
Buy-and-build specialist, €500M fund
Sector
B2B services / roll-up
Engagement
Market mapping & thesis validation
Timeline
4 weeks
01/The ChallengeWhat was at stake

The consolidation thesis assumed a long tail of sub-scale operators that could be tucked in and margin-improved. The fund needed to know whether that fragmentation was real and durable, whether customers would tolerate consolidation and which target profiles would actually integrate rather than fight the platform — before it anchored on a platform acquisition.

02/How We Approached It4 steps
03/What We Delivered3 outputs
04/OutcomeWhat it changed
10
Operator interviews
Ranked target-profile map
Output
4 weeks
Timeline
Fragmentation + integrability
Thesis tested
05/In Their WordsAnonymised, role-based

Every roll-up deck says the market is fragmented. Operators tell you whether it's fragmented in a way you can actually consolidate — and which tuck-ins will integrate versus which will fight you for three years.

Managing Partner
06/Anonymity & ComplianceHow this study was produced

This is a representative, anonymised composite of a typical private equity engagement. Client identity is removed and the figures illustrate the format and scale of the work — they are not a record of a single named mandate. Every expert call is scoped to general market knowledge, screened for material non-public information before findings reach a deal team, and documented for audit. See our compliance framework for full detail.

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