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7 resource types01.2
GUIDES
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01.3
CASE STUDIES
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01.4
SECTOR REPORTS
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01.5
GLOSSARY
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NEWSLETTER
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Latest From The Blog
3 recent posts02.1
SAAS-VERTRIEB: MODELLE UND KENNZAHLEN
16 Oct 2026 · Francisca Florin
Self-Service, Inside Sales und Enterprise-Deals, Rollen vom SDR bis zum Account Executive, der Funnel bis zum Renewal und die Kennzahlen im SaaS-Vertrieb.
02.2
PROPOSITION DE VALEUR : MÉTHODE ET EXEMPLES
15 Oct 2026 · Francisca Florin
Formuler une proposition de valeur : Value Proposition Canvas, Business Model Canvas, jobs to be done, et exemples pour tester la vôtre sur le marché.
02.3
QUANTITATIVE MARKTFORSCHUNG: METHODEN UND STICHPROBEN
15 Oct 2026 · Francisca Florin
Methoden quantitativer Marktforschung, Stichprobenauswahl und Repräsentativität, Fragebogen-Design und Auswertung, plus Abgrenzung zur qualitativen Forschung.
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